It is important to understand how to involve customers in some companies’ processes and in which position they are to induce specific changes in companies’ business models and. So, exchange of skills and knowledge between companies and customers becomes essential. To optimize such exchanges, companies must modify and open up their closed business models. Advances in technology have created new opportunities for online purchase in terms of when and where customers are able to interact online with an organization. The more common internet based companies are in the areas of purchasing products and information, and personal finance management, and consultancy, and … The internet platform could be varies according to definition of the services offered and the infrastructure that facilitates the interaction between the participating sides, and a set of rules, such as pricing terms and the rights and obligations of the participants. There are 3 business models which the thesis focused on: E-Business Model, Business Model Innovation and Business Model Canvas.12 questions extracted out of these business models according to similarity and differentiation between them to introduce some important issues and criteria. Then, key points will define enablers and barriers for value co-creation of one sided and two sided platforms. The most important findings from would be the usage of these two models due to their functionality that have been mentioned as well as seeing not transforming from one sided into two sided but seeing different development paths for companies according to their businesses.
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Enablers and barriers of business models for value co-creation, comparison of one sided and two sided platforms
SHOKOOHI, MOHAMMADALI
2016/2017
Abstract
It is important to understand how to involve customers in some companies’ processes and in which position they are to induce specific changes in companies’ business models and. So, exchange of skills and knowledge between companies and customers becomes essential. To optimize such exchanges, companies must modify and open up their closed business models. Advances in technology have created new opportunities for online purchase in terms of when and where customers are able to interact online with an organization. The more common internet based companies are in the areas of purchasing products and information, and personal finance management, and consultancy, and … The internet platform could be varies according to definition of the services offered and the infrastructure that facilitates the interaction between the participating sides, and a set of rules, such as pricing terms and the rights and obligations of the participants. There are 3 business models which the thesis focused on: E-Business Model, Business Model Innovation and Business Model Canvas.12 questions extracted out of these business models according to similarity and differentiation between them to introduce some important issues and criteria. Then, key points will define enablers and barriers for value co-creation of one sided and two sided platforms. The most important findings from would be the usage of these two models due to their functionality that have been mentioned as well as seeing not transforming from one sided into two sided but seeing different development paths for companies according to their businesses.File | Dimensione | Formato | |
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2017_4_Shokoohi.pdf
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Descrizione: Thesis Text
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https://hdl.handle.net/10589/133628