A journey between today and yesterday, to have a critical look of what is the biker jacket and how it evolved trough the years. The theme of this thesis switches its point of view form a jacket seen as a punk-rock and provocative piece, to a more gentle inspiration, based on soft materials and designers who have been masters in elaborating that kind of lightness, referring also to the world of ballet. So starting from an historical and aesthetic view we land to a more consumer-oriented approach, studying which are the brands who propose this kind of garment at different target markets. Of course, in treating this topic is nearly mandatory also ti talk about the leather and its production phases, but also giving an historical background, to let know all its features as one of the first materials the Prehistorical man used to get covered and for a lot of other purposes.
Un viaggio tra ieri e oggi, per avere uno sguardo critico su cos’è la giacca biker e come si è evoluta negli anni. Il tema dell tesi divide il suo punto di vista tra la giacca vista come un’elemento punk-rock e provocatorio, fino ad arrivare ad una più discreta ispirazione, basata sull’uso di materiali leggeri e sullo studio di designer che sono stati dei maestri nell’elaborare questo tipo di leggerezza, riferendosi anche al mondo del balletto. Quindi, partendo da un punto di vista storico ed estetico arriviamo ad un approccio più consumer-oriented, studiando quali sono i brand che propongono questo tipo di capi di abbigliamento a diversi segmenti di mercato. Certamente, nel trattare questo argomento è obbligatorio anche parlare della pelle e dei suoi processi produttivi, guardando anche alla storia di questo materiale, che fu anche uno dei primi materiali utilizzati dall’uomo primitivo per moltissimi scopi.
The biker jacket. Softness and rigidness
DEMARCHI, DILETTA
2016/2017
Abstract
A journey between today and yesterday, to have a critical look of what is the biker jacket and how it evolved trough the years. The theme of this thesis switches its point of view form a jacket seen as a punk-rock and provocative piece, to a more gentle inspiration, based on soft materials and designers who have been masters in elaborating that kind of lightness, referring also to the world of ballet. So starting from an historical and aesthetic view we land to a more consumer-oriented approach, studying which are the brands who propose this kind of garment at different target markets. Of course, in treating this topic is nearly mandatory also ti talk about the leather and its production phases, but also giving an historical background, to let know all its features as one of the first materials the Prehistorical man used to get covered and for a lot of other purposes.File | Dimensione | Formato | |
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2018_27_Demarchi.pdf
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Descrizione: Testo della tesi
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https://hdl.handle.net/10589/140794