Innovation has always been the driving force of our company, able to interact with any type of sector. The real estate sector is also experiencing something of a renaissance, mainly due to the interest shown by venture capitalists and investors in financing all kinds of new technology projects. In this thesis, starting from a preliminary analysis of the evolution of the real estate market in Italy and of the innovations in the technological field, we will see how the Proptech phenomenon has been able, in recent years, to innovate and modernize real estate operations and processes. We will then focus on the function of Proptech seen as companies that rely on technology and make technology the main means for optimizing real estate processes. Able to intervene on the main causes that cause delays and waste of money in real estate transactions, Through an analysis of the most interesting Italian Proptechs, we will see how the various technologies analyzed are applied in the creation of innovative functions. Finally, the case of Proptech Casavo, the first Italian instant buyer, will be explored. The main objective will be to understand the model and its technological application, going above all to analyze, through its specific technological tools, how the financing process of one's projects takes place, to know one's stakeholders and evaluate the possible risk factors together with main investment reasons.
L'innovazione è da sempre il motore della nostra società, in grado di interagire con ogni tipo di settore. Anche il settore immobiliare sta attraversando una sorta di rinascita, dovuta principalmente all'interesse mostrato dai venture capitalist e dagli investitori nel finanziamento di tutti i tipi di nuovi progetti tecnologici. In questa tesi, partendo da un'analisi preliminare dell'evoluzione del mercato immobiliare in Italia e delle innovazioni in campo tecnologico, vedremo come il fenomeno Proptech abbia potuto, negli ultimi anni, innovare e modernizzare le operazioni e i processi immobiliari. Andremo poi a soffermarci sulla funzione delle Proptech viste come aziende che si affidano alla tecnologia e fanno della tecnologia il mezzo principale per l'ottimizzazione dei processi immobiliari. In grado di intervenire sulle principali cause che provocano ritardi e spreco di denaro nelle transazioni immobiliari, Attraverso un'analisi delle più interessanti Proptech italiane vedremo come le diverse tecnologie analizzate vengono applicate nella creazione di funzioni innovative. Infine verrà approfondito il caso della Proptech Casavo, il primo instant buyer italiano. L'obiettivo principale sarà comprenderne il modello e la sua applicazione tecnologica, andando soprattutto ad analizzare, attraverso i suoi specifici strumenti tecnologici, come si svolge il processo di finanziamento dei propri progetti, conoscere i propri stakeholder e valutare i possibili fattori di rischio insieme ai principali motivi di investimento.
The impact of Proptech and digital technologies on the real estate market evolution
Liati, Michelle
2019/2020
Abstract
Innovation has always been the driving force of our company, able to interact with any type of sector. The real estate sector is also experiencing something of a renaissance, mainly due to the interest shown by venture capitalists and investors in financing all kinds of new technology projects. In this thesis, starting from a preliminary analysis of the evolution of the real estate market in Italy and of the innovations in the technological field, we will see how the Proptech phenomenon has been able, in recent years, to innovate and modernize real estate operations and processes. We will then focus on the function of Proptech seen as companies that rely on technology and make technology the main means for optimizing real estate processes. Able to intervene on the main causes that cause delays and waste of money in real estate transactions, Through an analysis of the most interesting Italian Proptechs, we will see how the various technologies analyzed are applied in the creation of innovative functions. Finally, the case of Proptech Casavo, the first Italian instant buyer, will be explored. The main objective will be to understand the model and its technological application, going above all to analyze, through its specific technological tools, how the financing process of one's projects takes place, to know one's stakeholders and evaluate the possible risk factors together with main investment reasons.| File | Dimensione | Formato | |
|---|---|---|---|
|
The impact of proptech and digital technologies on the real estate market evolution.pdf
non accessibile
Dimensione
9.73 MB
Formato
Adobe PDF
|
9.73 MB | Adobe PDF | Visualizza/Apri |
I documenti in POLITesi sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
https://hdl.handle.net/10589/176350