This study examines project management used in the semiconductor sector, an emphasis on market analysis and few areas of product development. This study majorly investigates how project management and market analysis may work together with modern technology to create and introduce medium voltage battery powered tools into the market of the semiconductor industry. It is focused mainly on the flow and used in after manufacturing zone of chips. The market study report concentrates on robotics, battery-operated tools, and Light Electric Vehicles (LEVs). The goal is to offer strategic insights for well-informed decision-making by examining market trends, competitive environments, and consumer preferences. This practical study shows how successful marketing of novel items may be achieved by combining project management expertise with data analysis tools. Project managers, business professionals, and organisations navigating the ever-changing semiconductor landscape will find this study to be a helpful source of information. The complete thesis offers thorough examinations, real-world examples, and helpful suggestions for enhancing project management procedures in semiconductor manufacturing industry. The thesis contains graphical displays, data-driven conclusions, and practical suggestions.
Questo studio esamina la gestione dei progetti utilizzata nel settore dei semiconduttori, un enfasi sull'analisi del mercato e su alcune aree di sviluppo del prodotto. Questo studio indaga principalmente come possono funzionare la gestione dei progetti e l'analisi di mercato insieme alla tecnologia moderna per creare e introdurre strumenti alimentati a batteria a media tensione nel mercato dell'industria dei semiconduttori. Si concentra principalmente su il flusso e utilizzato nella zona successiva alla produzione dei trucioli. Il rapporto sullo studio di mercato si concentra su robotica, strumenti a batteria e luce Veicoli elettrici (LEV). L’obiettivo è offrire spunti strategici a persone ben informate processo decisionale esaminando le tendenze del mercato, gli ambienti competitivi e preferenze dei consumatori. Questo studio pratico mostra come si può ottenere una commercializzazione di successo di nuovi articoli combinando competenze di gestione del progetto con strumenti di analisi dei dati. Progetto manager, professionisti aziendali e organizzazioni che navigano in continui cambiamenti panorama dei semiconduttori troverà questo studio un’utile fonte di informazioni. La tesi completa offre esami approfonditi, esempi del mondo reale e utili suggerimenti per migliorare le procedure di gestione dei progetti nel settore dei semiconduttori industria manifatturiera. La tesi contiene visualizzazioni grafiche, guidate dai dati conclusioni e suggerimenti pratici.
The Synergy of Project Management and Product Marketing - An Industrial Approach
JAYACHANDRAN, AISHWARYA
2023/2024
Abstract
This study examines project management used in the semiconductor sector, an emphasis on market analysis and few areas of product development. This study majorly investigates how project management and market analysis may work together with modern technology to create and introduce medium voltage battery powered tools into the market of the semiconductor industry. It is focused mainly on the flow and used in after manufacturing zone of chips. The market study report concentrates on robotics, battery-operated tools, and Light Electric Vehicles (LEVs). The goal is to offer strategic insights for well-informed decision-making by examining market trends, competitive environments, and consumer preferences. This practical study shows how successful marketing of novel items may be achieved by combining project management expertise with data analysis tools. Project managers, business professionals, and organisations navigating the ever-changing semiconductor landscape will find this study to be a helpful source of information. The complete thesis offers thorough examinations, real-world examples, and helpful suggestions for enhancing project management procedures in semiconductor manufacturing industry. The thesis contains graphical displays, data-driven conclusions, and practical suggestions.File | Dimensione | Formato | |
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Descrizione: The Synergy of Project Management and Product Marketing – An Industrial Approach.
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https://hdl.handle.net/10589/223392