This Project consists in the proposal of a business plan to undertake in Colombia. The idea would be to import Italian made natural soaps and sell it. Therefore in this document is presented all the research composed by external and internal analysis, market surveys and finally marketing plan and the forecast of Economic figures.
Questo Progetto consiste nella proposta di un business plan per farlo in Colombia. L´idea sarebbe importare saponette artigianali fatte in Sardegna e venderle in Colombia. Pertanto in questo documento si presenta la ricerca composta da analisi interne ed esterne, indagini e finalmente il piano di marketing e le previsioni dei dati economici.
Marketing analysis for Italian product in Colombia. Saponificio artigianale S´Edera
PEREZ CESPEDES, RODRIGO ESTEBAN
2011/2012
Abstract
This Project consists in the proposal of a business plan to undertake in Colombia. The idea would be to import Italian made natural soaps and sell it. Therefore in this document is presented all the research composed by external and internal analysis, market surveys and finally marketing plan and the forecast of Economic figures.| File | Dimensione | Formato | |
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Marketing Analysis for S´Edera soaps in Colombia.pdf
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Descrizione: Marketing Analysis for S´Edera soaps in Colombia
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https://hdl.handle.net/10589/71982