Sfoglia per Correlatore FORTIN, MARC-ANTOINE
Mostrati risultati da 1 a 5 di 5
Attention metrics in advertising: a comparative analysis between academic theory and industry practice
2024/2025 DELUCCHI, RICCARDO
What makes an ad memorable? A multimodal machine learning study in Neuromarketing
2023/2024 Panti, Luca
When a second is too long: EEG evidence of neural attention inhibition, advertising avoidance and the poverty of brand memory in the short-form social media attention economy
2025/2026 DOGANER, BURAK
When does model complexity pay off? A cost-performance comparison of temporal and aggregated EEG representations for advertising recall prediction
2025/2026 Jandaghian, Amirhossein
When the brain drives and listens: a psychophysiological study on audio advertising effectiveness in different driving contexts
2024/2025 MORANDI, CAMILLA
| Fulltext | Data | Tipo | Titolo | Autore (i) |
|---|---|---|---|---|
| 2026-03-26 | Tesi di laurea Magistrale | Attention metrics in advertising: a comparative analysis between academic theory and industry practice | DELUCCHI, RICCARDO | |
| 2025-04-03 | Tesi di laurea Magistrale | What makes an ad memorable? A multimodal machine learning study in Neuromarketing | Panti, Luca; Cerboni, Alessio | |
| 2026-03-26 | Tesi di laurea Magistrale | When a second is too long: EEG evidence of neural attention inhibition, advertising avoidance and the poverty of brand memory in the short-form social media attention economy | DOGANER, BURAK | |
| 2026-03-26 | Tesi di laurea Magistrale | When does model complexity pay off? A cost-performance comparison of temporal and aggregated EEG representations for advertising recall prediction | Jandaghian, Amirhossein | |
| 2025-12-10 | Tesi di laurea Magistrale | When the brain drives and listens: a psychophysiological study on audio advertising effectiveness in different driving contexts | MORANDI, CAMILLA |
Mostrati risultati da 1 a 5 di 5
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